Menu
Click here to test the prototype!
Problem:
Tidal Wave is a hit by the local beach goers and community but lack a digital presence. Additionally, they frequently have long lines and want to create an online ordering system to reduce the customers wait time and improve their over all experience
Objective:
create an app that features the restaurants menu, has an in-app ordering system, and room for expansions to sell their brand merchandise
Ocean Side Dining
At Tidal Wave enjoy casual dining only feet away from the beach.
Approach:
design a simplistic app with the desired feature set while exuding the brands soothing beach vibes
Strategy:
when designing the app the first step was to outline the brands goals and design themes. The colors, images, and overall experience are centered around the desired expressions of the Tidal Wave brand. The user experience is designed to be smooth and simplistic
Tidal Wave Burger Joint
& Lounge
Previous slide
Next slide
Research:
After speaking with customers and beach-goers in the surrounding area it was clear that Tidal Wave was a popular spot, but a common complaint was that the line was too long and they wished that there was a way to order ahead. Many stated that they would order more often if they didn't have to deal with the long waits.
Execution:
The Tidal Wave App was built with three things in mind: function, form and expandability. It needed to be easy for everyone to use, visually stunning, and have room for expansion so that as the company grows its online offerings and experience can grow with it. Market Research was conducted to understand the different types of customers Tidal Wave has and learn about their individual user journeys. Their Menu was used to create a wireframe design, which after adding photos and multiple design iterations, was re-designed into a high mockup and ultimately a working protoype.
Design System
Our History
Most loved burger spot in Newport Beach
Our story dates back to 1985 when Kailan, a burger lover himself, had the urge of serving the most delicious recipes for foodies like him. It was then that he met Seth, a passionate chef who shared similar interests.
They started selling burgers from their home, offering takeaways only. Seeing the love the city had for these burgers, they expanded their team with 8 more burger enthusiasts from around the city.
.
Ever since, we’ve been known as the best burger spot in town serving over 1000 customers everyday. Humbled by the love we’ve received, we strive to continue giving you the best.
Click here to test the prototype!